/* ════════════════════════════════════════════════════════════════════
   Media Kit 2026 · Slide styles
   1920×1080 canvas · Espresso Matutino design system
   ════════════════════════════════════════════════════════════════════ */

:root {
  --pad-x: 88px;
  --pad-y: 96px;
}

deck-stage > section {
  font-family: var(--font-sans);
  color: var(--ink);
  overflow: hidden;
  position: relative;
}

/* ───────── CHROME (footer row, every slide) ───────── */
.chrome {
  position: absolute;
  bottom: 40px; left: var(--pad-x); right: var(--pad-x);
  display: flex; justify-content: space-between; align-items: center;
  font-family: var(--font-mono); font-size: 13px; letter-spacing: 0.14em;
  text-transform: uppercase; font-weight: 500;
  z-index: 5;
  white-space: nowrap;
}
.chrome > span { white-space: nowrap; }
.chrome.on-ink { color: var(--cream-55); }
.chrome.on-cream { color: var(--ink-35); }
.chrome .sep { color: var(--mindaro); margin: 0 10px; font-size: 10px; }
.chrome img { height: 22px; opacity: 0.75; }
.chrome.on-cream img { opacity: 0.6; }

/* Universal mindaro highlight (sentence case headlines) */
.acc-mark { color: var(--mindaro); }
.acc-hl {
  position: relative; display: inline-block; color: inherit;
  isolation: isolate; padding: 0 0.06em;
}
.acc-hl::before {
  content: ""; position: absolute;
  left: 0; right: 0; top: 0.34em; bottom: 0.14em;
  background: var(--mindaro); z-index: -1; border-radius: 2px;
  pointer-events: none;
}
.s-ink .acc-hl::before { display: none; }
.s-ink .acc-hl { color: var(--mindaro); padding: 0; }
.acc-cast { color: var(--castleton); font-weight: 700; }

/* Surface backgrounds */
.s-ink { background: var(--ink); color: var(--cream); }
.s-cream { background: var(--cream); color: var(--ink); }
.s-cream-linen { position: relative; }
.s-cream-linen::before {
  content: ""; position: absolute; inset: 0;
  background-image: url('assets/paper-texture-tile.png');
  background-size: 800px 800px; background-repeat: repeat;
  mix-blend-mode: multiply; opacity: 0.55; pointer-events: none;
  z-index: 0;
}
.s-cream-linen[data-linen="off"]::before { display: none; }
.s-cream-linen > * { position: relative; z-index: 1; }

/* Top-bar brand row (recurring) */
.brand-row {
  display: flex; align-items: center; gap: 16px;
  position: absolute; top: 56px; left: var(--pad-x); right: var(--pad-x);
  z-index: 4;
}
.brand-row img { height: 50px; width: auto; display: block; }
.brand-row .nm {
  font-size: 18px; font-weight: 600; letter-spacing: -0.005em;
  display: none; /* full logo SVG already contains wordmark */
}
.brand-row .meta {
  margin-left: auto;
  font-family: var(--font-mono); font-size: 12px; letter-spacing: 0.14em;
  text-transform: uppercase; font-weight: 500;
}
.s-ink .brand-row .nm { color: var(--cream); }
.s-ink .brand-row .meta { color: var(--cream-55); }
.s-cream .brand-row .nm { color: var(--ink); }
.s-cream .brand-row .meta { color: var(--ink-55); }

/* Overlines */
.overline {
  font-family: var(--font-mono); font-size: 14px; letter-spacing: 0.16em;
  text-transform: uppercase; font-weight: 600;
  color: var(--castleton);
}
.s-ink .overline { color: var(--mindaro); }

/* ════════════════════════════════════════════════════════════════════
   1 · COVER
   ════════════════════════════════════════════════════════════════════ */
.cover {
  padding: 56px var(--pad-x) 140px;
  display: flex; flex-direction: column;
}
.cover .top-meta {
  margin-top: 80px;
  display: flex; align-items: baseline; gap: 48px;
  font-family: var(--font-mono); font-size: 14px; letter-spacing: 0.18em;
  text-transform: uppercase; color: var(--cream-55); font-weight: 500;
}
.cover .top-meta .y {
  color: var(--mindaro); font-weight: 600; letter-spacing: 0.22em;
}
.cover .cover-body {
  margin-top: 48px;
  display: grid; grid-template-columns: 1.5fr 1fr; gap: 64px;
  align-items: center; flex: 1;
}
.cover .cover-text { min-width: 0; }
.cover h1 {
  font-size: 96px; font-weight: 700; letter-spacing: -0.028em;
  line-height: 1.02; margin: 0 0 40px; color: var(--cream);
  white-space: nowrap;
}
.cover h1 .acc-mark { color: var(--mindaro); }
.cover .dek {
  font-size: 26px; line-height: 1.45; color: var(--cream-70);
  max-width: 40ch; margin: 0;
}

/* Visual variants — only the matching one shows */
.cover .cover-visual { display: none; }
.cover[data-cover-visual="map"] .cv-map { display: flex; }
.cover[data-cover-visual="editorial"] .cv-editorial { display: flex; }
.cover[data-cover-visual="none"] .cover-body { grid-template-columns: 1fr; }
.cover[data-cover-visual="none"] h1 { font-size: 168px; max-width: 17ch; }

/* MAP variant — bare dotted silhouette, no chrome */
.cover .cv-map {
  align-items: center; justify-content: center;
  height: 100%;
}
.cover .cv-map .cv-svg {
  width: 100%; height: 100%; max-height: 720px;
  display: block;
}
.cover .cv-map .cv-pin .cv-dot { fill: var(--mindaro); }
.cover .cv-map .cv-pin .cv-pulse { fill: var(--mindaro); opacity: 0.18; }
.cover .cv-map .cv-pin .cv-pulse-2 { opacity: 0.10; }
.cover .cv-map .cv-pin--xl .cv-pulse { opacity: 0.26; }

/* EDITORIAL variant */
.cover .cv-editorial {
  flex-direction: column; gap: 14px;
  height: 100%; max-height: 640px;
}
.cover .cv-editorial .cv-photo {
  flex: 1; margin: 0;
  border-radius: 4px; overflow: hidden;
  background: repeating-linear-gradient(
    135deg,
    rgba(245, 241, 232, 0.06) 0 6px,
    rgba(245, 241, 232, 0.02) 6px 12px
  );
  border: 1px solid var(--cream-15);
  display: grid; place-items: center;
  position: relative;
  min-height: 480px;
}
.cover .cv-editorial .cv-photo::after {
  content: ""; position: absolute; inset: 0;
  background: radial-gradient(120% 80% at 50% 30%, rgba(218, 235, 117, 0.06) 0%, transparent 60%);
  pointer-events: none;
}
.cover .cv-editorial .cv-photo-inner {
  display: flex; flex-direction: column; align-items: center; gap: 8px;
  font-family: var(--font-mono); text-transform: uppercase;
  text-align: center; padding: 20px;
}
.cover .cv-editorial .cv-ph-tag {
  font-size: 11px; letter-spacing: 0.22em; font-weight: 700;
  color: var(--mindaro);
  padding: 6px 12px;
  border: 1px solid var(--mindaro);
  border-radius: 999px;
}
.cover .cv-editorial .cv-ph-cap {
  font-size: 13px; letter-spacing: 0.14em; font-weight: 500;
  color: var(--cream-55);
}
.cover .cv-editorial .cv-photo-cap {
  display: flex; gap: 14px; align-items: baseline;
  font-family: var(--font-mono); font-size: 12px; letter-spacing: 0.16em;
  text-transform: uppercase; font-weight: 600; color: var(--cream-70);
}
.cover .cv-editorial .cv-photo-cap .cv-time { color: var(--mindaro); font-weight: 700; }
.cover .cv-editorial .cv-photo-cap .cv-sep { color: var(--cream-35); }
.cover .dek {
  font-size: 28px; line-height: 1.45; color: var(--cream-70);
  max-width: 44ch; margin: 0;
}
.cover .footer-cta {
  position: absolute; bottom: 88px; left: var(--pad-x); right: var(--pad-x);
  display: flex; justify-content: space-between; align-items: flex-end;
}
.cover .footer-cta .ask {
  font-size: 22px; color: var(--cream); font-weight: 500;
}
.cover .footer-cta .ask em { color: var(--mindaro); font-style: normal; }
.cover .footer-cta .pill {
  display: inline-flex; align-items: center; gap: 10px;
  border: 1px solid var(--cream-35);
  padding: 14px 22px; border-radius: 999px;
  font-family: var(--font-mono); font-size: 12px; letter-spacing: 0.18em;
  text-transform: uppercase; color: var(--cream); font-weight: 500;
}
.cover .footer-cta .pill .dot {
  width: 8px; height: 8px; border-radius: 50%; background: var(--mindaro);
}

/* ════════════════════════════════════════════════════════════════════
   GENERIC EDITORIAL SLIDE (Quiénes somos / Quién lee)
   ════════════════════════════════════════════════════════════════════ */
.editorial {
  padding: 160px var(--pad-x) 140px;
  display: grid; grid-template-columns: 1.1fr 1fr; gap: 80px;
  align-items: start;
}
.editorial .lhs .overline { display: block; margin-bottom: 28px; }
.editorial .lhs h2 {
  font-size: 116px; font-weight: 700; letter-spacing: -0.022em;
  line-height: 0.96; color: var(--ink); margin: 0;
  max-width: 12ch;
}
.editorial .lhs h2 .acc-mark { color: var(--castleton); }
.editorial .rhs {
  padding-top: 30px;
}
.editorial .rhs p {
  font-size: 26px; line-height: 1.5; color: var(--ink-70);
  margin: 0 0 24px; max-width: 36ch;
}
.editorial .rhs p strong { color: var(--ink); font-weight: 700; }
.editorial .rhs .pull {
  margin-top: 40px;
  border-left: 3px solid var(--castleton);
  padding-left: 24px;
  font-size: 22px; line-height: 1.45; color: var(--ink);
  font-weight: 500;
}

/* Variant: editorial slide w/ a hero image on the right
   ── slide 02 (Quiénes somos) uses this. Copy stacks on the left,
   the device + mug mockup floats large on the right. */
.editorial.editorial--hero {
  grid-template-columns: minmax(0, 1fr) minmax(0, 1.3fr);
  gap: 48px;
  align-items: center;
  padding-top: 120px; padding-bottom: 120px;
  padding-right: 56px;
}
.editorial.editorial--hero .lhs {
  display: flex; flex-direction: column; gap: 36px;
}
.editorial.editorial--hero .lhs h2 {
  font-size: 96px; max-width: 13ch;
}
.editorial.editorial--hero .lhs .copy {
  display: flex; flex-direction: column; gap: 0;
  max-width: 38ch;
}
.editorial.editorial--hero .lhs .copy p {
  font-size: 22px; line-height: 1.5; color: var(--ink-70);
  margin: 0 0 18px;
}
.editorial.editorial--hero .lhs .copy p strong { color: var(--ink); font-weight: 700; }
.editorial.editorial--hero .lhs .copy .pull {
  margin-top: 22px;
  border-left: 3px solid var(--castleton);
  padding-left: 24px;
  font-size: 20px; line-height: 1.45; color: var(--ink);
  font-weight: 500;
}
.editorial.editorial--hero .rhs.hero-img {
  position: relative;
  padding-top: 0;
  align-self: stretch;
  display: flex; flex-direction: column;
  justify-content: center; align-items: center;
  gap: 20px;
  min-width: 0;
}
.editorial.editorial--hero .rhs.hero-img .device {
  display: block;
  width: auto;
  height: auto;
  max-width: 100%;
  max-height: 760px;
  object-fit: contain;
  filter: drop-shadow(0 30px 60px rgba(11, 28, 23, 0.18))
          drop-shadow(0 8px 18px rgba(11, 28, 23, 0.10));
}
.editorial.editorial--hero .rhs.hero-img .caption {
  display: inline-flex; align-items: baseline; gap: 12px;
  font-family: var(--font-mono); font-size: 13px; letter-spacing: 0.18em;
  text-transform: uppercase; color: var(--ink-55); font-weight: 600;
  align-self: center;
}
.editorial.editorial--hero .rhs.hero-img .caption .time {
  color: var(--castleton); font-weight: 700;
}
.editorial.editorial--hero .rhs.hero-img .caption .sep {
  color: var(--ink-35);
}

/* ════════════════════════════════════════════════════════════════════
   TESTIMONIALS WALL
   ════════════════════════════════════════════════════════════════════ */
.testimonials {
  padding: 140px var(--pad-x) 140px;
}
.testimonials .head {
  display: flex; align-items: end; justify-content: space-between;
  margin-bottom: 56px;
}
.testimonials .head h2 {
  font-size: 84px; font-weight: 700; letter-spacing: -0.022em;
  line-height: 1; color: var(--ink); margin: 0; max-width: 18ch;
}
.testimonials .head .meta {
  font-family: var(--font-mono); font-size: 13px; letter-spacing: 0.14em;
  text-transform: uppercase; color: var(--ink-55); font-weight: 500;
  text-align: right;
}
.testimonials .grid {
  display: grid; grid-template-columns: repeat(4, 1fr); gap: 16px;
  align-items: stretch;
  grid-auto-flow: dense;
}
.testimonials .card {
  background: white; border: 1px solid var(--ink-15);
  border-radius: 10px; padding: 24px;
  display: flex; flex-direction: column; gap: 12px;
}
.testimonials .card.feat {
  background: var(--ink); border-color: transparent; color: var(--cream);
  grid-column: span 2; grid-row: span 2;
  padding: 36px;
}
.testimonials .card .qm {
  font-size: 56px; line-height: 0.6; color: var(--castleton);
  font-weight: 700; height: 28px;
}
.testimonials .card.feat .qm { color: var(--mindaro); font-size: 96px; height: 48px; }
.testimonials .card p {
  font-size: 16px; line-height: 1.45; color: var(--ink); margin: 0;
  font-weight: 500;
}
.testimonials .card.feat p { color: var(--cream); font-size: 32px; line-height: 1.35; font-weight: 500; }
.testimonials .card .handle {
  margin-top: auto;
  font-family: var(--font-mono); font-size: 11px; letter-spacing: 0.1em;
  color: var(--castleton); font-weight: 600;
}
.testimonials .card.feat .handle { color: var(--mindaro); font-size: 14px; }

/* ════════════════════════════════════════════════════════════════════
   AUDIENCE METRICS — big numbers
   ════════════════════════════════════════════════════════════════════ */
.audience {
  padding: 140px var(--pad-x) 140px;
}
.audience .head { margin-bottom: 56px; max-width: 60%; }
.audience .head .overline { display: block; margin-bottom: 18px; }
.audience .head h2 {
  font-size: 84px; font-weight: 700; letter-spacing: -0.022em;
  line-height: 1.02; color: var(--cream); margin: 0; max-width: 18ch;
}
.audience .head h2 .acc-mark { color: var(--mindaro); }
.audience .grid {
  display: grid; grid-template-columns: 1.4fr 1fr 1fr;
  grid-template-rows: 1fr 1fr;
  gap: 16px;
}
.audience .met {
  background: rgba(245, 241, 232, 0.04);
  border: 1px solid var(--cream-15);
  border-radius: 14px; padding: 36px;
  display: flex; flex-direction: column; gap: 12px;
}
.audience .met.hero {
  grid-row: span 2;
  background: var(--mindaro); color: var(--ink);
  border-color: transparent;
  justify-content: space-between;
  padding: 44px;
}
.audience .met .lbl {
  font-family: var(--font-mono); font-size: 13px; letter-spacing: 0.14em;
  text-transform: uppercase; color: var(--cream-55); font-weight: 600;
}
.audience .met.hero .lbl { color: var(--ink-70); }
.audience .met .num {
  font-size: 100px; font-weight: 700; letter-spacing: -0.03em;
  line-height: 0.9; color: var(--cream); display: flex; align-items: baseline;
}
.audience .met .num .u {
  font-size: 0.45em; color: var(--mindaro); font-weight: 700;
  margin-left: 6px; letter-spacing: -0.02em;
}
.audience .met.hero .num { color: var(--ink); font-size: 200px; }
.audience .met.hero .num .u { color: var(--castleton); font-size: 0.4em; }
.audience .met .sub {
  font-size: 16px; line-height: 1.45; color: var(--cream-70); margin: 0;
}
.audience .met.hero .sub { color: var(--ink-70); font-size: 18px; font-weight: 500; }
.audience .met.hero .badge {
  font-family: var(--font-mono); font-size: 12px; letter-spacing: 0.16em;
  text-transform: uppercase; font-weight: 700; color: var(--castleton);
}

/* ════════════════════════════════════════════════════════════════════
   DEMOGRAPHICS — bar charts
   ════════════════════════════════════════════════════════════════════ */
.demo {
  padding: 140px var(--pad-x) 140px;
}
.demo .head { margin-bottom: 64px; }
.demo .head .overline { display: block; margin-bottom: 18px; }
.demo .head h2 {
  font-size: 84px; font-weight: 700; letter-spacing: -0.022em;
  line-height: 1; color: var(--ink); margin: 0; max-width: 22ch;
}
.demo .head h2 .acc-mark { color: var(--castleton); }
.demo .charts {
  display: grid; grid-template-columns: 1fr 1fr; gap: 56px;
}
.demo .chart {
  background: white; border: 1px solid var(--ink-15);
  border-radius: 14px; padding: 36px 40px;
}
.demo .chart .tt {
  font-size: 24px; font-weight: 700; color: var(--ink);
  margin: 0 0 28px; letter-spacing: -0.01em;
}
.demo .row {
  display: grid; grid-template-columns: 280px 1fr 56px;
  gap: 20px; align-items: center; margin-bottom: 16px;
}
.demo .row .lbl {
  font-size: 16px; color: var(--ink-70); font-weight: 500;
}
.demo .row.high .lbl { color: var(--ink); font-weight: 700; }
.demo .row .bar {
  height: 28px; background: var(--cream-2); border-radius: 4px;
  position: relative; overflow: hidden;
}
.demo .row .bar .fill {
  position: absolute; inset: 0 auto 0 0;
  background: var(--castleton); border-radius: 4px;
}
.demo .row.high .bar .fill { background: var(--mindaro); }
.demo .row .pct {
  font-family: var(--font-mono); font-size: 14px; font-weight: 700;
  color: var(--ink); letter-spacing: 0.04em; text-align: right;
}
.demo .row.high .pct { color: var(--castleton); }
.demo .src {
  margin-top: 24px;
  font-family: var(--font-mono); font-size: 11px; letter-spacing: 0.12em;
  text-transform: uppercase; color: var(--ink-35); font-weight: 500;
}

/* ════════════════════════════════════════════════════════════════════
   SECTION DIVIDER (oversized title)
   ════════════════════════════════════════════════════════════════════ */
.divider {
  padding: 80px var(--pad-x) 260px;
  display: flex; flex-direction: column; justify-content: flex-start;
}
.divider .ov {
  font-family: var(--font-mono); font-size: 22px; letter-spacing: 0.18em;
  text-transform: uppercase; color: var(--castleton); font-weight: 700;
  margin-bottom: 28px;
}
.divider h1 {
  font-size: 132px; font-weight: 700; letter-spacing: -0.028em;
  line-height: 1.15; color: var(--ink); margin: 0;
  position: relative; z-index: 2;
  max-width: 16ch;
}
.divider h1 .acc-hl { padding: 0 0.06em; }
.divider .foot {
  position: absolute; bottom: 110px; left: var(--pad-x); right: var(--pad-x);
  display: flex; justify-content: space-between; align-items: flex-end;
  gap: 80px;
  z-index: 3;
}
.divider .foot .q {
  font-size: 22px; color: var(--ink-70); max-width: 44ch; font-weight: 500;
  margin: 0;
}
.divider .foot .num {
  font-family: var(--font-mono); font-size: 14px; color: var(--ink-35);
  letter-spacing: 0.12em; text-transform: uppercase; font-weight: 500;
}

/* ════════════════════════════════════════════════════════════════════
   THREE-COLUMN (goals, process)
   ════════════════════════════════════════════════════════════════════ */
.three-col {
  padding: 140px var(--pad-x) 140px;
}
.three-col .head { margin-bottom: 56px; max-width: 80%; }
.three-col .head .overline { display: block; margin-bottom: 18px; }
.three-col .head h2 {
  font-size: 84px; font-weight: 700; letter-spacing: -0.022em;
  line-height: 1.02; color: var(--ink); margin: 0;
}
.three-col .head h2 .acc-hl { padding: 0 0.06em; }
.three-col .cols {
  display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px;
}
.three-col .col {
  background: white; border: 1px solid var(--ink-15);
  border-radius: 14px; padding: 40px;
  display: flex; flex-direction: column; gap: 20px;
  min-height: 360px;
}
.three-col .col.accent {
  background: var(--ink); border-color: transparent; color: var(--cream);
}
.three-col .col .num {
  font-family: var(--font-mono); font-size: 16px; letter-spacing: 0.18em;
  color: var(--ink-35); font-weight: 600;
}
.three-col .col.accent .num { color: var(--mindaro); }
.three-col .col h3 {
  font-size: 36px; font-weight: 700; letter-spacing: -0.018em;
  line-height: 1.08; color: var(--ink); margin: 0;
}
.three-col .col.accent h3 { color: var(--cream); }
.three-col .col p {
  font-size: 18px; line-height: 1.5; color: var(--ink-70); margin: 0;
}
.three-col .col.accent p { color: var(--cream-70); }
.three-col .col .stat-line {
  margin-top: auto;
  font-family: var(--font-mono); font-size: 13px; letter-spacing: 0.14em;
  text-transform: uppercase; color: var(--castleton); font-weight: 700;
}
.three-col .col.accent .stat-line { color: var(--mindaro); }

/* ════════════════════════════════════════════════════════════════════
   FOUR-STEP PROCESS
   ════════════════════════════════════════════════════════════════════ */
.process {
  padding: 140px var(--pad-x) 140px;
}
.process .head { margin-bottom: 64px; }
.process .head .overline { display: block; margin-bottom: 18px; }
.process .head h2 {
  font-size: 84px; font-weight: 700; letter-spacing: -0.022em;
  line-height: 1; color: var(--ink); margin: 0;
}
.process .steps {
  display: grid; grid-template-columns: repeat(4, 1fr); gap: 20px;
  position: relative;
}
.process .step {
  display: flex; flex-direction: column; gap: 18px;
  padding: 32px 28px;
  border: 1px solid var(--ink-15); border-radius: 12px;
  background: white;
  position: relative;
}
.process .step .num {
  font-size: 60px; font-weight: 700; letter-spacing: -0.02em;
  color: var(--castleton); line-height: 1;
}
.process .step:nth-child(1) .num { color: var(--castleton); }
.process .step.feat .num { color: var(--mindaro); }
.process .step.feat {
  background: var(--ink); color: var(--cream); border-color: transparent;
}
.process .step h3 {
  font-size: 26px; font-weight: 700; letter-spacing: -0.012em;
  line-height: 1.15; color: var(--ink); margin: 0;
}
.process .step.feat h3 { color: var(--cream); }
.process .step p {
  font-size: 16px; line-height: 1.5; color: var(--ink-70); margin: 0;
}
.process .step.feat p { color: var(--cream-70); }
.process .step .dur {
  margin-top: auto;
  font-family: var(--font-mono); font-size: 12px; letter-spacing: 0.16em;
  text-transform: uppercase; color: var(--castleton); font-weight: 700;
}
.process .step.feat .dur { color: var(--mindaro); }

/* ════════════════════════════════════════════════════════════════════
   PARTNERS WALL — static, Canva-friendly: split layout (stat + grid)
   ════════════════════════════════════════════════════════════════════ */
.partners {
  padding: 100px var(--pad-x) 80px;
  display: flex; flex-direction: column;
}

.partners .ptr-shell {
  display: grid;
  grid-template-columns: minmax(420px, 1fr) 2.05fr;
  gap: 64px;
  align-items: stretch;
}

/* Left: hero stat + headline + sector tags */
.partners .ptr-side {
  display: flex; flex-direction: column;
  gap: 28px;
  padding-top: 4px;
}
.partners .ptr-overline {
  font-family: var(--font-mono); font-size: 14px; letter-spacing: 0.18em;
  text-transform: uppercase; color: var(--castleton); font-weight: 700;
}
.partners .ptr-h {
  font-size: 60px; font-weight: 700; letter-spacing: -0.022em;
  line-height: 0.98; color: var(--ink); margin: 0;
  max-width: 14ch;
}
.partners .ptr-h .acc-hl { padding: 0 0.06em; }

.partners .ptr-stat-block {
  display: flex; align-items: flex-end; gap: 20px;
  padding-top: 22px;
  border-top: 1px solid var(--ink-15);
}
.partners .ptr-stat-num {
  font-size: 108px; font-weight: 700; letter-spacing: -0.04em;
  color: var(--ink); line-height: 0.85;
  display: flex; align-items: flex-start;
}
.partners .ptr-stat-plus {
  font-size: 0.5em; color: var(--castleton); line-height: 1;
  margin-left: 4px; margin-top: 0.05em;
}
.partners .ptr-stat-lbl {
  font-family: var(--font-mono); font-size: 13px; letter-spacing: 0.16em;
  text-transform: uppercase; color: var(--ink-55); font-weight: 600;
  line-height: 1.5;
  padding-bottom: 14px;
}

.partners .ptr-tags {
  display: flex; flex-direction: column; gap: 12px;
  padding-top: 22px;
  border-top: 1px solid var(--ink-15);
}
.partners .ptr-tag-lbl {
  font-family: var(--font-mono); font-size: 12px; letter-spacing: 0.18em;
  text-transform: uppercase; color: var(--ink-55); font-weight: 600;
}
.partners .ptr-tag-list {
  display: flex; flex-wrap: wrap; gap: 10px;
}
.partners .ptr-tag {
  display: inline-flex; align-items: center;
  font-family: var(--font-sans); font-size: 14px; font-weight: 600;
  color: var(--ink);
  padding: 8px 18px;
  border: 1px solid var(--ink-15);
  border-radius: 999px;
  letter-spacing: -0.005em;
}

/* Right: 4×6 grid of logos */
.partners .ptr-grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  background: var(--ink-15);
  border: 1px solid var(--ink-15);
  border-radius: 8px;
  overflow: hidden;
  gap: 1px;
  align-self: start;
  width: 100%;
}
.partners .ptr-cell {
  background: var(--cream);
  aspect-ratio: 16 / 8;
  display: grid; place-items: center;
  padding: 14px 22px;
  min-width: 0;
}
.partners .ptr-cell img {
  max-width: 80%;
  max-height: 80px;
  width: auto; height: auto;
  object-fit: contain;
}
/* Per-brand size adjustments — push smaller-rendering logos up to match */
.partners .ptr-cell img[alt="Banamex"],
.partners .ptr-cell img[alt="Mercado Pago"] { max-height: 116px; max-width: 96%; }
.partners .ptr-cell img[alt="Tiendanube"],
.partners .ptr-cell img[alt="Xepelin"],
.partners .ptr-cell img[alt="Klar"],
.partners .ptr-cell img[alt="Toku"],
.partners .ptr-cell img[alt="Edenred"],
.partners .ptr-cell img[alt="Buk"],
.partners .ptr-cell img[alt="Fintual"],
.partners .ptr-cell img[alt="Platzi"] { max-height: 102px; max-width: 90%; }
.partners .ptr-cell img[alt="Salesforce"],
.partners .ptr-cell img[alt="HubSpot"],
.partners .ptr-cell img[alt="Oracle NetSuite"],
.partners .ptr-cell img[alt="Telcel Empresas"] { max-height: 68px; max-width: 70%; }

/* Empty 25th slot — annotation in the left column, aligned to grid bottom-left */
.partners .ptr-side {
  position: relative;
}
.partners .ptr-annot {
  position: relative;
  margin-top: auto;
  padding-top: 32px;
  height: 260px;
  color: var(--ink);
}
.partners .ptr-annot-cap {
  position: absolute;
  top: 18px;
  left: 4px;
  display: flex;
  flex-direction: column;
}
.partners .ptr-annot-line {
  font-family: var(--font-sans);
  font-weight: 700;
  font-size: 32px;
  line-height: 1.0;
  letter-spacing: -0.02em;
  color: var(--ink);
}
.partners .ptr-annot-sub {
  font-family: var(--font-sans);
  font-weight: 400;
  font-size: 16px;
  line-height: 1.1;
  color: var(--ink-55);
  margin-top: 6px;
}
.partners .ptr-annot-arrow {
  position: absolute;
  top: 64px;
  left: 16px;
  width: 280px;
  height: 140px;
  color: var(--ink);
  opacity: 0.9;
  pointer-events: none;
}
.partners .ptr-annot-cell {
  position: absolute;
  right: 0;
  bottom: 0;
  width: 282px;
  height: 147px;
  box-sizing: border-box;
  background: var(--cream);
  border: 2px dotted rgba(10, 46, 36, 0.42);
  border-radius: 4px;
  display: grid;
  place-items: center;
  padding: 14px 22px;
}
.partners .ptr-annot-q {
  font-family: var(--font-sans);
  font-weight: 700;
  font-size: 76px;
  line-height: 1;
  letter-spacing: -0.04em;
  color: rgba(10, 46, 36, 0.45);
  user-select: none;
}

/* ════════════════════════════════════════════════════════════════════
   AD PRODUCT SLIDE (split: copy left, mockup right)
   ════════════════════════════════════════════════════════════════════ */
.ad-product {
  padding: 140px var(--pad-x) 140px;
  display: grid; grid-template-columns: 1fr 1fr; gap: 64px;
  align-items: stretch;
}
.ad-product .lhs {
  display: flex; flex-direction: column; justify-content: flex-start; gap: 36px;
}
.ad-product .lhs .overline { margin-bottom: 24px; display: block; }
.ad-product .lhs h2 {
  font-size: 112px; font-weight: 700; letter-spacing: -0.024em;
  line-height: 0.96; color: var(--ink); margin: 0 0 18px;
  max-width: 11ch;
}
.ad-product .lhs h2 .acc-hl { padding: 0 0.06em; }
.ad-product .lhs .specs {
  display: grid; grid-template-columns: 1fr; gap: 28px;
  margin-top: 0;
}
.ad-product .lhs .spec {
  border-top: 1px solid var(--ink-15);
  padding-top: 22px;
  display: grid; grid-template-columns: 160px 1fr; gap: 28px;
  align-items: start;
}
.ad-product .lhs .spec .k {
  font-family: var(--font-mono); font-size: 14px; letter-spacing: 0.16em;
  text-transform: uppercase; color: var(--castleton); font-weight: 700;
  padding-top: 6px;
}
.ad-product .lhs .spec .v {
  font-size: 24px; line-height: 1.45; color: var(--ink); font-weight: 500;
}
.ad-product .lhs .spec .v ul { margin: 0; padding: 0; list-style: none; }
.ad-product .lhs .spec .v ul li {
  display: flex; align-items: baseline; gap: 10px; margin-bottom: 4px;
}
.ad-product .lhs .spec .v ul li::before {
  content: ""; width: 6px; height: 6px; border-radius: 50%;
  background: var(--castleton); flex-shrink: 0;
  display: inline-block; margin-right: 4px;
  align-self: center;
}

/* Image-based phone mockup (right side) — drops bezel/cream chrome */
.ad-product .rhs.mockup,
.ad-product.media .rhs.mockup,
.ad-product.reel .rhs.mockup {
  background: transparent;
  border-radius: 0;
  padding: 0;
  display: flex;
  align-items: center;
  justify-content: center;
  min-height: 0;
  min-width: 0;
  overflow: visible;
  position: relative;
  /* +15px taller silhouette: let the phone breathe past the row's vertical bounds */
  margin-top: -8px;
  margin-bottom: -7px;
}
.ad-product .rhs.mockup img,
.ad-product.media .rhs.mockup img,
.ad-product.reel .rhs.mockup img {
  display: block;
  max-height: calc(100% + 15px);
  max-width: 100%;
  height: auto;
  width: auto;
  object-fit: contain;
  filter:
    drop-shadow(0 30px 60px rgba(11, 28, 23, 0.18))
    drop-shadow(0 12px 24px rgba(11, 28, 23, 0.12));
}

/* Callout labels overlaid on the phone mockup
   ─────────────────────────────────────────── */
.ad-product .rhs.mockup .callouts {
  position: absolute;
  inset: 0;
  pointer-events: none;
}
.ad-product .rhs.mockup .callout {
  position: absolute;
  display: flex;
  align-items: center;
  gap: 14px;
  font-family: var(--font-sans);
  font-size: 22px;
  font-weight: 700;
  letter-spacing: -0.005em;
  color: var(--castleton);
  line-height: 1.15;
}
.ad-product .rhs.mockup .callout > span:not(.line) {
  display: block;
  max-width: 14ch;
  white-space: normal;
}
.ad-product .rhs.mockup .callout .line {
  display: block;
  width: 64px;
  height: 1.5px;
  background: var(--castleton);
  position: relative;
  flex-shrink: 0;
}
.ad-product .rhs.mockup .callout .line::after {
  content: "";
  position: absolute;
  top: 50%;
  width: 7px;
  height: 7px;
  border-radius: 50%;
  background: var(--castleton);
  transform: translateY(-50%);
}
.ad-product .rhs.mockup .callout.short {
  font-size: 20px;
}
.ad-product .rhs.mockup .callout.short .line {
  width: 48px;
}

/* Left-side callouts: line connects right of the text to the phone */
.ad-product .rhs.mockup .callout.left {
  flex-direction: row;
  transform: translate(-100%, -50%);
}
.ad-product .rhs.mockup .callout.left > span:not(.line) { text-align: right; }
.ad-product .rhs.mockup .callout.left .line::after { right: -3px; }
/* Right-side callouts: line connects left of the text to the phone */
.ad-product .rhs.mockup .callout.right {
  flex-direction: row-reverse;
  transform: translate(0%, -50%);
}
.ad-product .rhs.mockup .callout.right > span:not(.line) { text-align: left; }
.ad-product .rhs.mockup .callout.right .line::after { left: -3px; }

/* Podcast slide: rankings overlay (Apple + Spotify) anchored top-left of the cell */
.ad-product .rhs.mockup .rankings {
  position: absolute;
  top: 6%;
  left: 0;
  display: flex;
  flex-direction: column;
  gap: 22px;
  pointer-events: none;
  z-index: 2;
}
.ad-product .rhs.mockup .rank {
  display: flex;
  align-items: center;
  gap: 14px;
  padding: 4px 0 4px 10px;
  border-left: 2px solid var(--castleton);
}
.ad-product .rhs.mockup .rank .ico,
.ad-product .rhs.mockup .rank .ico-slot {
  width: 54px;
  height: 54px;
  display: block;
  flex-shrink: 0;
}
.ad-product .rhs.mockup .rank .ico-slot img,
.ad-product .rhs.mockup .rank .ico-slot svg {
  width: 100%;
  height: 100%;
  display: block;
  object-fit: contain;
}
.ad-product .rhs.mockup .rank .meta {
  display: flex;
  flex-direction: column;
  gap: 3px;
}
.ad-product .rhs.mockup .rank .num {
  font-family: var(--font-sans);
  font-size: 40px;
  font-weight: 700;
  letter-spacing: -0.02em;
  color: var(--ink);
  line-height: 1;
}
.ad-product .rhs.mockup .rank .cat {
  font-family: var(--font-sans);
  font-size: 18px;
  font-weight: 500;
  color: var(--ink-70);
  line-height: 1.1;
}
.ad-product .rhs.mockup .rank .plat {
  font-family: var(--font-mono, ui-monospace, Menlo, monospace);
  font-size: 10px;
  font-weight: 600;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--ink-55, var(--ink-70));
  line-height: 1;
  margin-top: 2px;
}

/* Email mockup (right side) — only applies when not using image mockup */
.ad-product .rhs:not(.mockup) {
  background: var(--cream-2); border-radius: 14px;
  padding: 28px 0 0;
  display: flex; flex-direction: column;
  border: 1px solid var(--ink-15);
  overflow: hidden;
  position: relative;
}
.ad-product .rhs .frame {
  background: white;
  margin: 0 28px; border-radius: 8px 8px 0 0;
  border: 1px solid var(--ink-15); border-bottom: none;
  flex: 1;
  display: flex; flex-direction: column;
  overflow: hidden;
}
.ad-product .rhs .frame .em-head {
  padding: 20px 24px;
  display: flex; align-items: center; gap: 12px;
  border-bottom: 1px solid var(--ink-15);
  background: var(--ink); color: var(--cream);
}
.ad-product .rhs .frame .em-head img { height: 22px; width: auto; display: block; }
.ad-product .rhs .frame .em-head .nm {
  font-size: 14px; font-weight: 600; letter-spacing: -0.005em;
  display: none; /* full logo SVG already contains wordmark */
}
.ad-product .rhs .frame .em-head .dt {
  margin-left: auto;
  font-family: var(--font-mono); font-size: 10px; letter-spacing: 0.14em;
  text-transform: uppercase; color: var(--cream-55);
}
.ad-product .rhs .frame .em-body {
  padding: 22px 24px; flex: 1;
  display: flex; flex-direction: column; gap: 14px;
}
.ad-product .rhs .frame .em-body .em-section {
  border-bottom: 1px dashed var(--ink-15);
  padding-bottom: 14px;
}
.ad-product .rhs .frame .em-body .em-section:last-child { border-bottom: none; }
.ad-product .rhs .frame .em-body h4 {
  font-size: 14px; font-weight: 700; margin: 0 0 6px;
  color: var(--ink);
}
.ad-product .rhs .frame .em-body p {
  font-size: 11px; line-height: 1.5; color: var(--ink-70); margin: 0;
}
.ad-product .rhs .frame .em-body .em-ad {
  background: var(--cream); border: 2px solid var(--mindaro);
  border-radius: 6px; padding: 14px; position: relative;
}
.ad-product .rhs .frame .em-body .em-ad::before {
  content: "TU MARCA"; position: absolute; top: -9px; left: 12px;
  background: var(--mindaro); color: var(--ink);
  font-family: var(--font-mono); font-size: 9px; font-weight: 700;
  padding: 2px 8px; border-radius: 3px; letter-spacing: 0.14em;
}
.ad-product .rhs .frame .em-body .em-ad .ad-title {
  font-size: 14px; font-weight: 700; color: var(--ink); margin: 0 0 6px;
}
.ad-product .rhs .frame .em-body .em-ad .ad-img {
  height: 60px; background: var(--ink-15); border-radius: 4px; margin: 8px 0;
  display: grid; place-items: center;
  font-family: var(--font-mono); font-size: 10px; letter-spacing: 0.16em;
  color: var(--ink-35); font-weight: 600;
}
.ad-product .rhs .frame .em-body .em-ad .ad-cta {
  display: inline-block;
  background: var(--ink); color: var(--cream);
  font-size: 11px; font-weight: 600;
  padding: 8px 14px; border-radius: 4px; margin-top: 6px;
  font-family: var(--font-sans);
}

/* Variant: video podcast / reel */
.ad-product.media .rhs { background: var(--ink); border-color: transparent; padding: 0; }
.ad-product.media .rhs .video-frame {
  flex: 1;
  margin: 28px;
  background: #1a1a1a;
  border-radius: 10px;
  border: 1px solid var(--cream-15);
  display: flex; flex-direction: column;
  overflow: hidden;
  position: relative;
}
.ad-product.media .rhs .video-frame .stage {
  flex: 1; background: linear-gradient(135deg, #2a2a2a, #1a1a1a);
  display: grid; place-items: center;
  position: relative;
}
.ad-product.media .rhs .video-frame .stage .play {
  width: 80px; height: 80px; border-radius: 50%;
  background: var(--mindaro); display: grid; place-items: center;
  color: var(--ink); font-size: 26px;
}
.ad-product.media .rhs .video-frame .stage .play::before {
  content: "▶"; margin-left: 4px;
}
.ad-product.media .rhs .video-frame .lower {
  background: rgba(0,0,0,0.6); padding: 18px 22px;
  border-top: 1px solid var(--cream-15);
}
.ad-product.media .rhs .video-frame .lower .label {
  font-family: var(--font-mono); font-size: 10px; letter-spacing: 0.16em;
  text-transform: uppercase; color: var(--mindaro); font-weight: 700;
  margin-bottom: 6px;
}
.ad-product.media .rhs .video-frame .lower .title {
  font-size: 14px; color: var(--cream); font-weight: 600;
}

/* Reel mockup (vertical 9:16) */
.ad-product.reel .rhs {
  background: var(--ink); border-color: transparent; padding: 0;
  display: grid; place-items: center;
}
.ad-product.reel .rhs .phone {
  width: 280px; aspect-ratio: 9 / 19.5;
  background: #1a1a1a; border-radius: 28px;
  border: 8px solid #0a0a0a;
  position: relative; overflow: hidden;
}
.ad-product.reel .rhs .phone .reel {
  position: absolute; inset: 0;
  background: linear-gradient(160deg, #2a4a3a, #0a2e24 60%);
  display: flex; flex-direction: column; justify-content: flex-end;
  padding: 22px;
  color: var(--cream);
}
.ad-product.reel .rhs .phone .reel .play {
  position: absolute; top: 50%; left: 50%; transform: translate(-50%, -50%);
  width: 56px; height: 56px; border-radius: 50%;
  background: var(--mindaro); display: grid; place-items: center;
  color: var(--ink); font-size: 18px;
}
.ad-product.reel .rhs .phone .reel .play::before { content: "▶"; margin-left: 3px; }
.ad-product.reel .rhs .phone .reel .cap-ov {
  font-family: var(--font-mono); font-size: 8px; letter-spacing: 0.14em;
  text-transform: uppercase; color: var(--mindaro); font-weight: 700;
  margin-bottom: 6px;
}
.ad-product.reel .rhs .phone .reel .cap {
  font-size: 14px; font-weight: 700; line-height: 1.2; color: var(--cream);
  margin-bottom: 12px;
}
.ad-product.reel .rhs .phone .reel .em-tag {
  display: inline-flex; align-items: center; gap: 6px;
  background: rgba(0,0,0,0.4); padding: 6px 10px; border-radius: 999px;
  font-size: 9px; color: var(--cream); font-weight: 500;
  width: max-content;
}
.ad-product.reel .rhs .phone .reel .em-tag .dot {
  width: 5px; height: 5px; border-radius: 50%; background: var(--mindaro);
}

/* Ad-product slide CTAs — "Ver el reel en Instagram" / "Escuchar en Spotify"
   ─────────────────────────────────────────── */
.ad-product .lhs .reel-cta,
.ad-product .lhs .podcast-cta {
  display: inline-flex;
  align-items: center;
  gap: 14px;
  align-self: flex-start;
  margin-top: 8px;
  text-decoration: none;
  font-family: var(--font-mono);
  font-size: 14px;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  font-weight: 700;
  transition: transform 0.15s ease, background 0.15s ease, color 0.15s ease;
}
.ad-product .lhs .reel-cta .ig-glyph,
.ad-product .lhs .podcast-cta .sp-glyph {
  display: inline-flex;
  align-items: center;
  justify-content: center;
}
.ad-product .lhs .reel-cta .reel-cta-arrow,
.ad-product .lhs .podcast-cta .podcast-cta-arrow {
  font-family: var(--font-sans);
  font-size: 18px;
  letter-spacing: 0;
  transition: transform 0.15s ease;
}
.ad-product .lhs .reel-cta:hover .reel-cta-arrow,
.ad-product .lhs .podcast-cta:hover .podcast-cta-arrow { transform: translateX(3px); }

/* Variant 1 · Mindaro pill (default — matches closing slide CTA) */
.ad-product .lhs .reel-cta[data-style="pill"],
.ad-product .lhs .podcast-cta[data-style="pill"] {
  background: var(--mindaro);
  color: var(--ink);
  padding: 18px 26px;
  border-radius: 6px;
}
.ad-product .lhs .reel-cta[data-style="pill"]:hover,
.ad-product .lhs .podcast-cta[data-style="pill"]:hover {
  transform: translateY(-1px);
}

/* Variant 2 · Ink ghost — outlined, quieter */
.ad-product .lhs .reel-cta[data-style="ghost"],
.ad-product .lhs .podcast-cta[data-style="ghost"] {
  background: transparent;
  color: var(--ink);
  padding: 16px 24px;
  border: 1.5px solid var(--ink);
  border-radius: 6px;
}
.ad-product .lhs .reel-cta[data-style="ghost"]:hover,
.ad-product .lhs .podcast-cta[data-style="ghost"]:hover {
  background: var(--ink);
  color: var(--cream);
}

/* Variant 3 · Inline link — most editorial */
.ad-product .lhs .reel-cta[data-style="link"],
.ad-product .lhs .podcast-cta[data-style="link"] {
  background: transparent;
  color: var(--castleton);
  padding: 6px 0;
  border-bottom: 1.5px solid var(--castleton);
  border-radius: 0;
}
.ad-product .lhs .reel-cta[data-style="link"] .ig-glyph,
.ad-product .lhs .podcast-cta[data-style="link"] .sp-glyph { color: var(--castleton); }

/* ════════════════════════════════════════════════════════════════════
   CASE STUDY (split: brand+results vs quote)
   ════════════════════════════════════════════════════════════════════ */
.case {
  padding: 140px var(--pad-x) 140px;
  display: grid; grid-template-columns: 1.05fr 1fr; gap: 64px;
}
.case .lhs .overline { margin-bottom: 18px; display: block; }
.case .lhs .brand {
  font-size: 80px; font-weight: 700; letter-spacing: -0.022em;
  color: var(--ink); margin: 0 0 12px; line-height: 1;
}
/* Case study client logo (replaces .brand wordmark) */
.case .lhs .brand-logo {
  margin: 0 0 20px;
  min-height: 110px;
  display: flex; align-items: center;
  position: relative;
}
.case .lhs .brand-logo img {
  max-height: 110px;
  max-width: 380px;
  width: auto; height: auto;
  object-fit: contain; object-position: left center;
  display: block;
}
/* Fallback wordmark — shown when img fails to load (img.broken added by JS) */
.case .lhs .brand-logo .fallback {
  display: none;
  font-size: 80px; font-weight: 700; letter-spacing: -0.022em;
  color: var(--ink); line-height: 1;
}
.case .lhs .brand-logo.broken img { display: none; }
.case .lhs .brand-logo.broken .fallback { display: inline; }
.case .lhs .obj-tag {
  display: inline-block;
  background: var(--ink); color: var(--cream);
  font-family: var(--font-mono); font-size: 12px; letter-spacing: 0.14em;
  text-transform: uppercase; font-weight: 600;
  padding: 8px 14px; border-radius: 4px; margin-bottom: 32px;
  white-space: nowrap;
}
.case .lhs .objective {
  font-size: 22px; line-height: 1.5; color: var(--ink-70);
  margin: 0 0 32px; max-width: 38ch;
}
.case .lhs .did {
  border-top: 1px solid var(--ink-15); padding-top: 20px;
  margin-bottom: 32px;
}
.case .lhs .did .lbl {
  font-family: var(--font-mono); font-size: 11px; letter-spacing: 0.16em;
  text-transform: uppercase; color: var(--castleton); font-weight: 700;
  margin-bottom: 8px;
}
.case .lhs .did p {
  font-size: 18px; line-height: 1.5; color: var(--ink); margin: 0;
  max-width: 40ch;
}
.case .lhs .results {
  display: grid; grid-template-columns: repeat(3, 1fr); gap: 12px;
  margin-top: auto;
}
.case .lhs .result {
  background: white; border: 1px solid var(--ink-15);
  border-radius: 10px; padding: 20px;
}
.case .lhs .result.feat {
  background: var(--mindaro); border-color: transparent;
}
.case .lhs .result .v {
  font-size: 36px; font-weight: 700; letter-spacing: -0.02em;
  color: var(--ink); line-height: 1;
}
.case .lhs .result .l {
  margin-top: 8px;
  font-family: var(--font-mono); font-size: 10px; letter-spacing: 0.14em;
  text-transform: uppercase; color: var(--ink-55); font-weight: 600;
}
.case .lhs .result.feat .l { color: var(--ink-70); }

/* RHS quote card — dark ink with mindaro accents */
.case .rhs,
.case .rhs * {
  color: var(--cream);
}
.case .rhs .qm,
.case .rhs .qm-end {
  color: var(--mindaro);
}
.case .rhs {
  background: var(--ink);
  color: var(--cream);
  border-radius: 14px;
  padding: 64px 56px 56px;
  display: flex; flex-direction: column;
  position: relative;
  align-self: start;
  max-height: 800px;
}

/* Top quote mark + horizontal rule */
.case .rhs .qm {
  font-family: var(--font-serif, Georgia, serif);
  font-size: 120px; line-height: 0.6;
  color: var(--mindaro); font-weight: 700;
  height: 60px; margin-bottom: 18px;
  display: flex; align-items: flex-start; gap: 20px;
}
.case .rhs .qm::after {
  content: ''; flex: 1; height: 2px; background: var(--mindaro);
  margin-top: 24px; max-width: 200px;
  opacity: 0.7;
}

/* Body — multi-paragraph quote */
.case .rhs blockquote {
  font-size: 22px; line-height: 1.5; color: var(--cream);
  font-weight: 500; margin: 0 0 28px; max-width: 28ch;
}
.case .rhs blockquote p { margin: 0 0 16px; font-size: 22px; line-height: 1.5; }
.case .rhs blockquote p:last-child { margin-bottom: 0; }
.case .rhs blockquote strong { font-weight: 700; color: var(--mindaro) !important; }

/* Bottom closing quote mark, right-aligned */
.case .rhs .qm-end {
  display: flex; justify-content: flex-end; align-items: flex-end;
  margin: -8px 0 18px;
  font-family: var(--font-serif, Georgia, serif);
  font-size: 90px; line-height: 0.6;
  color: var(--mindaro); font-weight: 700;
}
.case .rhs .qm-end::before {
  content: ''; flex: 1; height: 1px; background: var(--cream-15);
  margin: 0 20px 14px 0;
}

/* Attribution */
.case .rhs .who {
  display: flex; flex-direction: column; gap: 2px;
  border: 0; padding: 0;
}
.case .rhs .who .av { display: none; } /* drop avatar circle */
.case .rhs .who .nm {
  font-size: 19px; font-weight: 700; color: var(--cream); margin: 0;
  font-family: inherit; letter-spacing: 0;
  text-transform: none;
}
.case .rhs .who .rl {
  font-size: 16px; color: var(--cream-70); margin: 0;
  font-family: inherit; letter-spacing: 0;
  font-style: italic; font-weight: 400;
  text-transform: none;
}
.case .rhs .who .rl strong {
  font-style: normal; font-weight: 700; color: var(--cream);
}

/* ════════════════════════════════════════════════════════════════════
   CLOSING / CONTACT
   ════════════════════════════════════════════════════════════════════ */
.closing {
  padding: 140px var(--pad-x) 140px;
  display: flex; flex-direction: column; justify-content: center;
}
.closing h1 {
  font-size: 168px; font-weight: 700; letter-spacing: -0.028em;
  line-height: 0.95; color: var(--cream); margin: 0 0 80px;
  max-width: 16ch;
}
.closing h1 .acc-mark { color: var(--mindaro); }
.closing .grid-c {
  display: grid; grid-template-columns: 1.4fr 1fr; gap: 80px;
  align-items: end;
}
.closing .grid-c .contact {
  display: flex; flex-direction: column; gap: 16px;
}
.closing .grid-c .contact .row {
  display: flex; align-items: center; gap: 16px;
  font-family: var(--font-mono); font-size: 18px; letter-spacing: 0.1em;
  text-transform: uppercase; color: var(--cream); font-weight: 500;
}
.closing .grid-c .contact .row .dot {
  width: 8px; height: 8px; border-radius: 50%; background: var(--mindaro);
}
.closing .grid-c .cta {
  display: flex; flex-direction: column; align-items: flex-start; gap: 24px;
}
.closing .grid-c .cta .label {
  font-size: 32px; line-height: 1.3; color: var(--cream);
  font-weight: 500; max-width: 22ch;
}
.closing .grid-c .cta .label em { color: var(--mindaro); font-style: normal; font-weight: 700; }
.closing .grid-c .cta .btn {
  display: inline-flex; align-items: center; gap: 14px;
  background: var(--mindaro); color: var(--ink);
  font-family: var(--font-mono); font-size: 14px; letter-spacing: 0.16em;
  text-transform: uppercase; font-weight: 700;
  padding: 18px 28px; border-radius: 6px;
}

/* ═════════════════════════════════════════════════════════════════
   SLIDE 03 · Editorial + logo wall variant
   Adds a third row (logo wall) below the existing lhs/rhs columns.
   ═════════════════════════════════════════════════════════════════ */
.editorial.editorial--with-logos {
  padding: 140px var(--pad-x) 140px;
  grid-template-columns: 1.1fr 1fr;
  grid-template-rows: auto 1fr;
  gap: 48px 80px;
  align-items: stretch;
  height: 100%;
  box-sizing: border-box;
}
.editorial.editorial--with-logos .lhs,
.editorial.editorial--with-logos .rhs {
  align-self: start;
}
.editorial.editorial--with-logos .lhs h2 {
  font-size: 88px;
  max-width: 12ch;
}
.editorial.editorial--with-logos .rhs {
  padding-top: 16px;
}
.editorial.editorial--with-logos .rhs p {
  font-size: 22px;
  margin-bottom: 18px;
}
.editorial.editorial--with-logos .rhs .pull {
  margin-top: 24px;
  font-size: 16px;
}
.editorial.editorial--with-logos .logo-wall {
  grid-column: 1 / -1;
  display: flex; flex-direction: column;
  gap: 14px;
  min-height: 0;
  margin-top: 8px;
  align-self: stretch;
  height: 100%;
}
.editorial.editorial--with-logos .logo-wall .lw-caption {
  border-top: 1px solid var(--ink-15);
  padding-top: 14px;
}
.editorial.editorial--with-logos .logo-wall .lw-caption .overline {
  color: var(--castleton);
  font-weight: 700;
}
.editorial.editorial--with-logos .logo-wall .lw-grid {
  display: grid;
  grid-template-columns: repeat(8, 1fr);
  grid-template-rows: repeat(2, 1fr);
  gap: 0;
  flex: 1;
  min-height: 0;
}
.editorial.editorial--with-logos .logo-wall .lw-cell {
  display: grid; place-items: center;
  padding: 10px 18px;
  min-height: 0;
  border-right: 1px solid var(--ink-15);
  border-bottom: 1px solid var(--ink-15);
}
.editorial.editorial--with-logos .logo-wall .lw-cell:nth-child(8n) { border-right: none; }
.editorial.editorial--with-logos .logo-wall .lw-cell:nth-last-child(-n+8) { border-bottom: none; }
.editorial.editorial--with-logos .logo-wall .lw-cell img {
  max-width: 82%;
  max-height: 72px;
  width: auto; height: auto;
  display: block;
  object-fit: contain;
}

/* ════════════════════════════════════════════════════════════════════
   PACKAGES (slide 08 · ¿Qué objetivo tienes?)
   Three categorical cards: Awareness · Leads · Lanzamiento.
   Cream surface, ink-accented header strips, mindaro highlight on featured.
   ════════════════════════════════════════════════════════════════════ */
.packages {
  padding: 120px var(--pad-x) 110px;
  display: flex; flex-direction: column;
}
.packages .head { margin-bottom: 32px; max-width: 80%; }
.packages .head .overline { display: block; margin-bottom: 18px; }
.packages .head h2 {
  font-size: 84px; font-weight: 700; letter-spacing: -0.022em;
  line-height: 1.02; color: var(--ink); margin: 0;
  max-width: 18ch;
}
.packages .head h2 .acc-hl { padding: 0 0.06em; }
.packages .pk-grid {
  display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px;
}
.packages .pk {
  background: white;
  border: 1px solid var(--ink-15);
  border-radius: 14px;
  display: flex; flex-direction: column;
  overflow: hidden;
}
.packages .pk.feat {
  background: var(--ink); color: var(--cream);
  border-color: transparent;
}
.packages .pk .pk-head {
  padding: 26px 32px 22px;
  border-bottom: 1px solid var(--ink-15);
  display: flex; flex-direction: column; gap: 14px;
}
.packages .pk.feat .pk-head { border-bottom-color: var(--cream-15); }
.packages .pk .pk-tag {
  font-family: var(--font-mono); font-size: 11px; letter-spacing: 0.18em;
  text-transform: uppercase; color: var(--ink-35); font-weight: 600;
}
.packages .pk.feat .pk-tag { color: var(--mindaro); }
.packages .pk .pk-name {
  font-size: 38px; font-weight: 700; letter-spacing: -0.018em;
  line-height: 1.05; color: var(--ink); margin: 0;
}
.packages .pk.feat .pk-name { color: var(--cream); }
.packages .pk .pk-rule {
  height: 4px; width: 56px; background: var(--castleton);
  border-radius: 2px;
}
.packages .pk.feat .pk-rule { background: var(--mindaro); }
.packages .pk .pk-body {
  padding: 24px 32px 22px;
  display: flex; flex-direction: column; gap: 20px;
  flex: 1;
}
.packages .pk .pk-row { display: flex; flex-direction: column; gap: 6px; }
.packages .pk .pk-row .k {
  font-family: var(--font-mono); font-size: 13px; letter-spacing: 0.16em;
  text-transform: uppercase; font-weight: 700; color: var(--castleton);
}
.packages .pk.feat .pk-row .k { color: var(--mindaro); }
.packages .pk .pk-row .v {
  font-size: 22px; line-height: 1.45; color: var(--ink); font-weight: 500;
  margin: 0;
}
.packages .pk.feat .pk-row .v { color: var(--cream); }
.packages .pk .pk-foot {
  margin-top: auto;
  border-top: 1px solid var(--ink-15);
  padding: 18px 32px 20px;
  display: flex; align-items: center; gap: 12px;
}
.packages .pk.feat .pk-foot { border-top-color: var(--cream-15); }
.packages .pk .pk-foot .arrow {
  font-family: var(--font-mono); font-size: 16px; font-weight: 700;
  color: var(--castleton);
}
.packages .pk.feat .pk-foot .arrow { color: var(--mindaro); }
.packages .pk .pk-foot .line {
  font-size: 19px; font-weight: 600; color: var(--ink); letter-spacing: -0.005em;
}
.packages .pk.feat .pk-foot .line { color: var(--cream); }

.packages .pk-summary {
  margin-top: 36px;
  display: flex; align-items: center; justify-content: center; gap: 18px;
  padding: 18px 32px;
  border: 1px solid var(--ink-15);
  border-radius: 10px;
  background: var(--cream-2);
  text-align: center;
}
.packages .pk-summary .txt {
  font-size: 20px; color: var(--ink); font-weight: 500; margin: 0;
  line-height: 1.4;
}
.packages .pk-summary .txt strong { color: var(--ink); font-weight: 700; }
.packages .pk-summary .txt em {
  color: var(--castleton); font-style: normal; font-weight: 700;
}